A physician takes a pulse as a signal of an underlying symptom of something more serious, but don’t expect a physician to decide you need open heart survey just with a pulse reading. Nor should you expect that you can support the senior management team in driving growth and revenue in your organization with just a “pulse reading”.
Taking a “pulse” of the workforce falls short as far as actionability. Do you look at a score on a question and take action? Which question? What action? Is it the right action? What’s you ROI? Will it achieve your goal to improve the “pulse”? It’s impossible to take meaningful, actions on feelings, opinions, and behaviors when survey items are analyzed or interpreted without a "Main Thing".
Growth of the business is a wonderful “Main Thing”, how to drive increased shareholder value, or building a customer focused organization, or how to get physician to adopt a new EMR (emergency medical record) system-something with substance direction, financial and ROI return; meaningful to the “boss”. Sure the boss is interested if his workforce is happy, but happy people are not enough to drive a strategic financial outcome.
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